A re-branding project for a small not-for-profit, church based organisation – Fathers Care. This project involved taking the stakeholders on a journey through the entire branding process to extract and discover the desires for this new design. A real evolution from a very old logo to a new and modern look. Through various iterations and revisions, the final direction took shape – a slight deviation from the original expectations – but the final design truly met the desires of the stakeholders.
The branding process was the real driver to this successful outcome, backed of course by great design execution.
“From all of us at Fathers Care, I would like to extend to you our greatest thanks. You have been an absolute delight to work with, specifically your customer service and attention to detail.”– Rita, Fathers Care